NEW YORK - The Gravity Gamesä announced that Skier's Choice is the Official Marine and Tow Boat Supplier of the 2002 event. To be held this year in the Cleveland area July 27 _ August 4, the Gravity Games is the highest-rated, best-attended action sports, music and lifestyle event in the world.
''When looking for a world class event to align ourselves with, it was important that the contest represent us as well as we represent it. The Gravity Games does exactly that,'' said Jay Warren, marketing manager of Skier's Choice. ''The Gravity Games attracts more television viewers than any other action sports contest and hosts the world's premier wakeboarding event. We are excited about the opportunity to be affiliated with such a committed group of enthusiasts who are dedicated to introducing the sport of wakeboarding to so many. ''
Skier's Choice, manufacturer of Supra and Moomba inboard boats, is one of the leading manufacturers of luxury and tournament inboard boats in the world and his headquartered in Maryville, Tenn. For more information, log on to www.moomba.com or www.supraboats.com.
Entering its fourth year, the Gravity Games will feature more than 250 of the world's best professional action sports athletes competing in Freestyle BMX, Freestyle Motocross, Street Luge, Skateboarding, Inline and Wakeboarding events. In the heart of the action is an interactive festival village, which features something for everyone including live concerts from some of today's top bands, the latest in action sports equipment and fashion, interactive demos and athlete autograph sessions.
NBC will broadcast 10 hours of Gravity Games competition this Fall in addition to an extensive international television schedule. Last year's coverage garnered 2 Emmy nominations for NBC Sports.
''The Gravity Games reaches an active audience who purchase action sports products such as Supra and Moomba inboard boats,'' said Tom Worcester, senior vice president and head of sales for Gravity Games LLC. ''The wakeboarding event will be held near the Rock and Roll Hall of Fame on the waterfront in Cleveland and will give us opportunities to expose new fans to this sport. We look forward to a productive and mutually beneficial relationship.''
The Gravity Games is jointly owned through a strategic partnership between PRIMEDIA (NYSE: PRM), the leading targeted media company, Octagon, the global sports marketing arm of The Interpublic Group (NYSE: IPG) and NBC Sports.
For more information on the Gravity Games log on to www.gravitygames.com.
Skier's Choice is one of the leading manufacturers of luxury and tournament inboard boats in the world and is headquartered in Maryville, Tennessee.
For additional information, please contact Jay Warren at 865-856-3035 or visit us on the web at either www.supraboats.com or www.moomba.com.
Skier's Choice, Inc.